Brand value rank: 17. What happened: Coca-Cola is still incredibly popular, but the brand has been somewhat undermined over the past few years by consumers opting to switch away from sugary drinks
Coca-Cola bets everything on New Coke. On April 23, 1985, Coca-Cola Company chairman and CEO Roberto Goizueta stepped before the press gathered at New York Cityās Lincoln Center to introduce the
The brandās Ā£200 million ($250 million) in retail sales within its first year is a testament to its financial viability and market appeal. Additionally, Prime Hydrationās acquisition by Coca-Cola for a staggering $10 billion further highlights the brandās significant worth. The backing of a global beverage giant like Coca-Cola provides
The analysis captures the shopping habits of consumers from 53 countries and the performance of 37,000 brands in the context of inflation, with Coca-Cola KO remaining the worldās most chosen
With the brand posting annual growth in the double digits, Coca-Cola projects Honest to join the ranks of its billion-dollar brands in the U.S. by 2025 ā and likely sooner if global revenue isvBEBOcH.